For the Management

The art of creating your own ideal customer…

Geschäftsführer, Idealkunde, Modelkunde, Kunde, Verieb, Erfolg, Kundst, Methode, Systematik, TCW
OrientationCustomerCompany Management

Are you a managing director and

  • want to future-proof your company?
  • use the resource of sales efficiently to achieve that?
  • get more out of available sales resources?
  • achieve a higher hit rate?

With our workshop “The Art of Creating Your Own Customer”, T | C | W helps you to

  • create sales growth
  • reach business goals
  • make your company future-proof and
  • increase employee satisfaction and retention

“The Art of Creating Your Own Customer” workshop: The structure

  • Duration 1 day (either from 8:00am to 6:00pm or from 12:00 midday to 12:00 midday)
  • Discussion of your current customer segment
  • Observation / evaluation of your best and “worst” customers
  • Definition of your model customer
  • Discussion of the SPM Roadmap
  • Planning the future process for approaching the model customer

The clear result that T | C | W delivers is

  • an assessment of the available resources with regard to the customer segment
  • showing the bottlenecks and obstacles
  • a target/actual comparison with regard to the available resources
  • the focus on your company´s model customer
  • resource-optimized working by focusing on the model customer and using the SPM Roadmap
  • tips for the further line of action and implementation

Enough of all the talking – now you can take action and always be one creative step ahead.

As an option, you can also extend the “Art of Creating Your Own Customer” workshop by adding DiSC® Work of Leaders profile. “The Art of Creating Your Own Customer” also serves as a starting point into the“SPM-Method”.